Fractional CTO for Media Tech
Expert technology leadership from a CTO who built and exited a media tech company. Content discovery, streaming platforms, and recommendation systems are my core expertise.
The Utelly Story
I co-founded Utelly, a content discovery platform that helped millions of users find what to watch across streaming services. Think "Google for streaming" - we aggregated content from Netflix, Amazon, Disney+, and dozens of other platforms.
The core technology was recommendation engines and personalization. We built ML systems that understood user preferences and surfaced relevant content across a fragmented streaming landscape.
Utelly was acquired by Synamedia, a leading video software company. This experience gives me deep, practical knowledge of media tech challenges - not theory, but real systems serving real users at scale.
What I Built at Utelly
Content Aggregation
Real-time ingestion from 100+ streaming providers
Recommendation Engine
Personalized suggestions across all platforms
Universal Search
Search across fragmented streaming catalog
Metadata Platform
Unified content metadata from multiple sources
Scale Infrastructure
Millions of users, billions of content items
Media Tech Challenges I Solve
Content Discovery
Help users find content across fragmented platforms. Universal search, aggregation, and intelligent recommendations.
Recommendation Systems
ML-powered personalization that understands user preferences and surfaces relevant content.
Streaming Platform Architecture
OTT platforms, video delivery, transcoding pipelines, and CDN strategies.
Metadata Management
Unified content metadata from multiple sources. Data quality, enrichment, and normalization.
Rights & Availability
Complex content rights, geo-availability, and windowing logic at scale.
Advertising Technology
Ad insertion, targeting, and programmatic advertising for video platforms.
Media Tech Services
Content Discovery Strategy
Design systems that help users find and engage with content across platforms.
Recommendation Engines
Build personalization systems that drive engagement and retention.
Streaming Architecture
OTT platforms, video delivery infrastructure, and playback optimization.
Metadata Platform
Content metadata aggregation, normalization, and enrichment systems.
Scale & Performance
Handle millions of users and billions of content items efficiently.
M&A Technical Support
Technical due diligence for media tech acquisitions. I've been through it.
Let's Talk Media Tech
I've built and exited a media tech company. Let's discuss how I can help with yours.